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2024Co-founder & CEO

Pettopia

Your personality has already chosen a companion.

Co-founder & CEOBrand & productPet care
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Pettopia logo
Pettopia
The project

The public face of Pettopia is a personality test unlike the others: a five-minute conversation, eight to ten questions, no sign-up, an instant result. At the end, one archetype out of eight and the animal companion who truly resembles you. Free, in French and English, designed in Morocco.

This is not one more quiz. The answers, given freely, are read across three dimensions drawn from personality psychology research, then turned into a profile and a shareable card, ready for Instagram in feed, story, or square format. The experience borrows the tone of a palace concierge: warm, precise, never pushy.

As co-founder and CEO, I carry the brand, the experience, and the vision: to build the reference for animal well-being, starting from Morocco. Behind the test, a waitlist gathers the first animal lovers around what we are building, and a guide already answers their everyday questions.

The test in numbers

8

personality archetypes

8-10

questions, a natural conversation

< 5 min

to an instant result

0

sign-up required, free

How it works

  1. 01

    Answer

    Eight to ten questions, a natural conversation that reveals what classic quizzes never capture.

  2. 02

    We analyse

    Three dimensions drawn from personality psychology research assess your profile with precision.

  3. 03

    Discover

    Your unique archetype and the animal companion who matches you, with a card to share.

The three dimensions of the profile

01

Social energy

Your relationship to others and to the world, from the most reserved to the most expansive.

02

Creative spark

Your openness to novelty, imagination, and exploration.

03

Structure drive

Your need for order, method, and points of reference day to day.

What you leave with

  • Your archetype out of eight
  • The animal companion who matches you
  • A result card to share
  • Instagram formats: feed, story, square
  • Your complementary companion (the ideal duo)

The test, then what comes next

The test, now

  • A five-minute conversation, no sign-up
  • An archetype and an ideal companion
  • A guide that answers everyday questions
  • Result cards ready to share

What comes next

  • A waitlist for the first animal lovers
  • Something special, built in Morocco
  • The promise of care that's safe, respectful, and elevated
  • A reference for animal well-being, inspired globally

My role as founder

01

Brand & vision

Defining what Pettopia stands for and where it heads: the reference for animal well-being, starting from Morocco.

02

Experience & tone

Holding a warm, precise experience from the first exchange to the shared result, with the team that builds it.

03

Community & growth

Gathering the first animal lovers around the waitlist and preparing the ground for launch.

The presentation

Walk through the deck, slide by slide.

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